---
title: How Can Leaders Better Assess the Strength of Their Culture? [Podcast]
description: Every leader has an ideal image of the culture they want to build. Then, the bullets of growth start flying your way you’re just trying to survive.
image: https://blog.populusgroup.com/hubfs/Blog_Posts/Podcast.jpg
---

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# How Can Leaders Better Assess the Strength of Their Culture? \[Podcast\]

[![Bobby Herrera](https://blog.populusgroup.com/hubfs/Bobby%20Headshot.png)](https://blog.populusgroup.com/author/bobby-herrera)

- [![](https://cdn2.hubspot.net/hubfs/322350/PG_blog_images/pgblog-icon-linkedin.jpg)](https://www.linkedin.com/pub/bobby-herrera/1/182/578)

[by Bobby Herrera](https://blog.populusgroup.com/author/bobby-herrera)

[![Podcast.jpg](https://blog.populusgroup.com/hs-fs/hubfs/Blog_Posts/Podcast.jpg?width=200&name=Podcast.jpg "Podcast.jpg")](http://excellentcultures.com/portfolios/going-deep-to-win-big-bobby-herrera/)

Every leader has an ideal image of the culture they want to build for their company.  Then the “bullets of building a business” start flying and you find yourself just trying to survive.

Leaders often ask themselves:

- ** How can I build a strong culture and a healthy business?**
- ** How do I prioritize all of the problems coming my way?**
- ** How can I better involve my team and my best employees?**

We get how hard it is. Tune in and listen to this podcast interview with our valued partner, Excellent Cultures. I share some hard lessons learned in our quest to reach the Unrealistic Place we’re striving to reach. 

<http://excellentcultures.com/portfolios/going-deep-to-win-big-bobby-herrera/>

## Leave a comment

[![Bobby Herrera](https://blog.populusgroup.com/hubfs/Bobby%20Headshot.png)](https://blog.populusgroup.com/author/bobby-herrera)

 Written by  
[Bobby Herrera](https://blog.populusgroup.com/author/bobby-herrera)

 I believe everyone deserves an opportunity to succeed. I’m responsible for the overall direction of Populus Group. My job is simple; fiercely protect and enhance our company culture and make sure my team has everything they need to build trust with the great Climbers at PG and the customers that trust us to guide them. I’m grateful for the countless opportunities I've had to make mistakes and grow from them. I believe my responsibility is to pay that gift forward. Above all, Team One is my priority and my kids absolutely own me. I'm a proud Army Veteran, I love the mountains, and I’m blessed to live in Portland, OR.

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